Creative Director and Stylist Kate Young brings her nuanced design to a new women’s and kids’ collection. A portion of proceeds from sales to benefit the Child Mind Institute.
New York, NY, April 15, 2015 — Tura Inc. announces a new collection with the multi-talented creative director and stylist, Kate Young, who’s designed a new women’s optical and sunglass, and kids’ optical range for Summer 2015. Kate Young for Tura was created with the history of eyewear in cinema in mind, taking cues from iconic styles from the golden era of Hollywood, while infusing modern detailing and materials. Additionally, a portion of the proceeds from sales of kids’ eyewear will be donated to the Child Mind Institute, a non-profit organization dedicated to transforming mental health care for children everywhere.
“I’m really excited about this project and wanted to create a vintage inspired collection that is sophisticated, elegant and timeless,” said Kate Young. “Tura has a tremendous heritage in the eyewear market but is also incredibly innovative, modern and focused on quality to make an ideal partnership. Most importantly we are able to donate proceeds to an amazing organization, the Child Mind Institute, whose tireless work improves the lives of children everywhere.”
Kate Young for Tura Women’s
The rich color palette includes amber, tortoise, blush, crystal, khaki, black and grey. The collection consists of six optical styles and seven sunglasses that feature unique metal details with Swarovski accents to create a subtle statement. The styles range in mood from understated chic in a slim black cat eye, to a bold bone textured sunglass with gold metal inlays. The optical styles range from metal and acetate combinations that exude daring style to soft clear blush frames, offering Young’s take on blending retro styling into the modern wardrobe.
The Kate Young for Tura collection will be available beginning in May 2015. Women’s optical will retail at $250 and sunglasses from $295 to $350.
Kate Young for Tura Kids
The unisex kids’ eyewear is retro-inspired and available in two styles with four colors each. A deep bold square Wayfarer inspired shape and a retro round with pin dots and a keyhole bridge will be offered in playful colors including Tokyo tortoise, black fade and pinks.
“In addition to being the mother of two young boys and an acclaimed stylist, Kate Young shares my passion for helping all children reach their fullest potential. By partnering with the Child Mind Institute on this exciting initiative, Kate will raise much-needed funds and priceless public awareness for kids who struggle with a brain disorder. We’re excited to partner with Kate as she develops her new line of children’s eyewear,” said Brooke Garber Neidich, Co-Founder and Board Chair of the Child Mind Institute. Kate Young for Tura kids’ eyewear will be available beginning June 2015 and will retail for $125.
About Kate Young
Kate Young is one of the most sought after creative minds in the fashion industry who has played a multi- faceted range of roles in her fascinating career. She began at Vogue working with Anna Wintour and Tonne Goodman before embarking on her path as an editorial and red carpet stylist. Nowadays the Hollywood elite including Michelle Williams, Natalie Portman, Rachel Weisz and Selena Gomez rely on her impeccable eye and forward vision to craft their image. Kate Young has advised a range of luxury brands including Jason Wu and Derek Lam. Her collaboration with Target in 2013 was received with critical acclaim. Kate lives in Brooklyn with her husband and their two sons.
About Tura Inc.
Tura Inc. is a leading optical design house based in Manhattan. Since 1938 the pursuit of exquisite craftsmanship and a passion for innovation have defined Tura as a fashion leader. Tura’s inspired vision of eyewear as a fashion accessory gave rise to a series of industry milestones, including an exclusive partnership with Vogue magazine and the industry’s first designer brand license with Christian Dior. Today, Tura employs over 200 people in North America. The Tura Inc. brand portfolio includes: Tura, Ted Baker, Lulu Guinness, Brendel, Geoffrey Beene, Humphrey’s and TITANflex. For more information, please visit: www.tura.com
About the Child Mind Institute
The Child Mind Institute (childmind.org) is dedicated to transforming mental health care for children everywhere. Founded by Dr. Harold S. Koplewicz and Brooke Garber Neidich, the organization is committed to finding more effective treatments for childhood psychiatric and learning disorders, building the science of healthy brain development, and empowering children and their families with help, hope, and answers.